Novum - World of Graphic Design,
International Issue German/English October 2013
Article 'Vintage Ink' by Marta Almeida
"Scriptography is the art of combining, meeting, merging, marrying, blending and mixing texts and drawings. It s a kind of graphic alchemy." - Michaud
The title of Almeida's article in the 'Novum' graphic design journal seems to summarise the whole concept of BMD. 'Vintage Ink' perfectly describes their work concisely, in just two words. Unlike a lot of modern graphics, Michaud prides himself on using a number of different processes to create authentic and rustic looking pieces which incorporate the main features of graphic design as it has evolved through time, building and working ino each piece with different media until he has created a classic and bold result.
The image above is an excellent example of the type of work that is produced under his company. As Almeida points out in her article; Michaud's preference for handwriting 'evokes a nostalgia,' a yearning for the simplicity of writing, text and communication in the past. He creates this appeal through combining processes; lettering created through painting with watercolour, combined with thick ink and ballpoint pen to create sharp, bold outlines as well as a 'harmonious' balance between the bold image and text.
What is so exciting about Michaud's work is that in a world obsessed with technology, minimalism and modernism, his designs appeal to the mass. This represents the timelessness of classic graphic design work and directs thoughts back to an age before computers.
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